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I'm Photogenic

1980
5 min read
By VHS Heaven Team

Alright fellow tapeheads, let's rewind to a time when the dream of cinematic stardom felt both hilariously naive and achingly real. Slide that slightly worn cassette into the VCR, adjust the tracking just so, and settle in for a bittersweet chuckle with Dino Risi's 1980 Italian comedy, I'm Photogenic (or Sono fotogenico if you snagged an import copy). This isn't your explosive blockbuster fare; instead, it's a wonderfully observed, often poignant satire that feels like finding a hidden gem on the rental store shelf, tucked away between the more bombastic choices.

### The Eternal Hopeful on the Road to Cinecittà

Our guide through the often absurd landscape of the Italian film industry is Antonio Barozzi, played with pitch-perfect hopeful gaucheness by the legendary Italian comedian Renato Pozzetto. Antonio is a small-town guy with big dreams – he wants to be a movie star, convinced his face is destined for the silver screen. Packing his bags and leaving his life near Lake Maggiore behind, he heads to Rome, the heart of Italian cinema, specifically the famed Cinecittà Studios, believing fame is just an audition away. What follows is less a meteoric rise and more a gentle, often funny, tumble through the realities of show business.

Pozzetto is simply brilliant here. His brand of comedy, often relying on a kind of bewildered deadpan and slightly surreal logic, is perfect for Antonio. He’s not stupid, just eternally optimistic and perhaps a bit too trusting in a world populated by cynical agents, jaded directors, and fellow wannabes. There’s an inherent sweetness to his delusion that makes you root for him, even as you see the comedic trainwrecks coming. Dino Risi, a true master of the Commedia all'italiana genre – the man who gave us classics like Il Sorpasso (1962) – directs with a light but knowing touch, balancing the laughs with a subtle undercurrent of melancholy.

### Peeking Behind the Celluloid Curtain

What makes I'm Photogenic such a delight, especially for film buffs, is its sharp yet affectionate satire of the movie world itself. Antonio drifts through film sets, auditions, and industry parties, giving us a ground-level view of the chaos, the egos, and the sheer luck involved. This isn't the glamourised Hollywood dream; it's a more European, slightly weary, but still buzzing environment. The film was largely shot at Cinecittà, lending a layer of authenticity that feels almost documentary-like at times. You get the sense Risi and his co-writers (Bernardino Zapponi and Ruggero Maccari) knew this world inside and out.

And the cameos! Oh, the cameos are a veritable feast for lovers of classic European cinema. Keep your eyes peeled for screen legends like Vittorio Gassman, Ugo Tognazzi, and French star Michel Piccoli, all appearing as themselves, often poking fun at their own personas. Even acclaimed director Mario Monicelli pops up. These appearances aren't just stunt casting; they add to the film's playful self-awareness and its commentary on the nature of fame. It's like being invited to an exclusive, slightly chaotic industry party, circa 1980. How amazing must it have felt for audiences back then to see these titans interacting with Pozzetto's hapless character?

### More Than Just Laughs

While Pozzetto carries the film, the supporting cast adds flavour. The radiant Edwige Fenech, a queen of Italian genre cinema, plays Cinzia, a pragmatic love interest who represents a potential path away from Antonio's obsessive quest for fame. Aldo Maccione also shows up, bringing his own distinct comedic energy as an eccentric lawyer Antonio encounters. The interactions feel grounded, even amidst the absurdity of Antonio’s situations.

I'm Photogenic isn't about big, explosive gags, though there are plenty of funny moments derived from Antonio's awkwardness and misunderstandings. The humour is more observational, rooted in character and situation. It’s the kind of comedy that might make you smile knowingly rather than belly laugh, reflecting on the bittersweet gap between aspiration and achievement. It premiered out of competition at the 1980 Cannes Film Festival, a testament to its quality and Risi's standing. While perhaps not a massive international hit, it remains a well-regarded piece within his filmography and a beloved film for fans of Pozzetto.

The film captures a specific moment in Italian cinema, just as the golden age of the Commedia all'italiana was beginning to wane, but still possessed plenty of wit and style. Watching it on VHS, perhaps with that slightly soft picture quality, almost enhances the experience – it feels like uncovering a personal memory, a snapshot of a bygone era of filmmaking and dreaming.

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VHS Heaven Rating: 7.5/10

The Verdict: I'm Photogenic earns its score through Renato Pozzetto's perfectly calibrated performance, Dino Risi's sharp satirical eye, and those absolutely fantastic cameos. It’s a charming, witty, and surprisingly touching look at the often-brutal pursuit of fame, delivered with a distinctly Italian flavour. While perhaps not laugh-a-minute for everyone, its gentle humour and knowing commentary on the film world make it a rewarding watch.

Final Rewind: A bittersweet charmer that reminds us sometimes the most memorable performances are the ones lived just off-screen, forever hoping for their close-up. Definitely worth tracking down if you appreciate classic European comedy with a heart.